[ SUPERBLOOM ]
Brand Identity
Brand Standards
BY - Justin Bauer
SUPERBLOOM IS AN INDEPENDENT MODERN MEDIA CONTENT AND PRODUCTION COMPANY. THEY NEEDED A MODERN AND EXCITING IDENTITY FOR THEIR BRAND AND THAT’S WHAT THEY GOT!
THE MARK FEELS LIKE A FRAME AND A BLOOM AT THE SAME TIME. THE SHAPES IMPLY AN INTERACTION EVEN WHEN STILL.
HERE IS AN EXAMPLE OF THE COLORS AND MARKS WE DEVELOPED IN USE ON SUPERBLOOM’S SOCIAL PRESENCE.
WE DEVELOPED A SINGULAR ICON FOR USE IN TINY CASES. THIS WAS AN OPPORTUNITY TO VISUALLY SUGGEST THE ‘MEDIA WITHIN THE FRAME’ CONCEPT.
